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See the AI Visibility Index for your industry

AI visibility, engineered from your real customers.

Refinea starts from your real customers to find out what they ask AI, why AI recommends someone else, and gives you the tools to change the answer.

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Gucci

AI Visibility Index

Mapping Gucci's influence on AI-Decision Makers

AI Visibility Index?
46.4%+12.3%
0%14%28%41%55%Feb 13Mar 7Mar 30Apr 21May 13
Tracking since Feb 13
Your Rank
#1+1
IdentifiedComparable
1Gucciyou46.4%+12.3%
2Louis Vuitton30.7%-4.2%
3Prada18.6%-1.8%
4Dior12.2%-0.9%
5Saint Laurent11.5%+0.4%

Who works with Refinea

SeoleaderOmnigrafStoryWalkingFabio AntichiB4iTech Europe Foundation
Intelligence

Your real customers. Not marketing assumptions.

If you don't know who your real customers are, you end up optimizing for prompts nobody actually asks. Refinea analyzes who is already searching for what you sell by intent, language, and geography and builds buyer personas from actual demand. For each persona, we generate the prompts they would ask ChatGPT, Gemini and Perplexity, validated against our database of over one million real searches.

Gucci

Personas

Gucci's audience generated from your real data

Creative Professional
From Your DataActive
Fashion & Design
Mid-market, Independent
Milan, Italy
Affluent Parent
From Your DataActive
Luxury Retail
Family household, HNW
Global cities
Style-Conscious Professional
From Your DataActive
Finance & Consulting
Corporate, Senior role
New York, NY
Young Trendsetter
From Your DataActive
Media & Lifestyle
Social-first, Gen Z
Los Angeles, CA
Luxury Gift Buyer
From Your DataActive
Cross-category
Occasion-driven
Worldwide
Vintage Collector
From Your DataDraft
Fashion Archive
Specialty buyer
Tokyo, Japan

Buyer personas built from actual customer demand, not from guesswork.

Monitoring

See who AI recommends and who it ignores.

You can rank first on Google and still be invisible on ChatGPT or Perplexity, traditional SEO metrics don't cover what's happening there. Refinea monitors your visibility across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. AI Visibility Index, Share of Voice, citation position, sentiment - all measured on the prompts your real customers ask, not generic industry benchmarks. You see where you win, where a competitor takes your place, and how it shifts over time.

Share of Voice

AI Share of Voice: Gucci vs. Competitors

Share of Voice
24.3%+3.1%
Gucci
Louis Vuitton
Prada
Dior
Saint Laurent
Others
Your Rank
#1+1
IdentifiedComparable
1Gucciyou24.3%+3.1%
2Louis Vuitton18.7%-1.2%
3Prada14.2%+0.4%
4Dior11.4%-0.7%
5Saint Laurent9.8%+0.9%
Sources

Know exactly which sources AI trusts in your market.

AI doesn't invent answers, it finds sources it considers authoritative and cites them. If you're not among those sources, you don't exist in that answer. Refinea shows you which domains get cited in your category, how citations split between your properties, industry publications, and competitors, and the fan-out queries that each model runs behind the scenes to build its response. You see where you need to be present and why.

Citation Graph

Which sources AI engines cite when answering about Gucci

Top Sources
1vogue.comMEDIA8.2%
2harpersbazaar.comMEDIA6.7%
3wikipedia.orgENCYC6.1%
4gucci.comOWNED5.7%
5businessoffashion.comTRADE4.6%
6wwd.comMEDIA3.8%
7highsnobiety.comMEDIA3.1%
MEDIAENCYCOWNEDTRADE
gucci.comwwd.com3.8% · 108wikipedia.org6.1% · 174businessoffashion.com4.6% · 131gucci.com5.7% · 162vogue.com8.2%harpersbazaar.com6.7%highsnobiety.com3.1%
Action

Content optimized for AI
and agentic workflows.

Seeing where you're invisible is useful but being able to fix it is what actually matters. Refinea closes the gap between diagnosis and action: you get the content, the audits, and the brand evidence layer to actually change how AI answers about you.

AI-Optimized Content

Create new content calibrated to your buyer personas and optimized for AI citation, or get specific fix-this-here recommendations for existing pages. Publish to WordPress in one click.

DRAFT
Article · 1,240 words
Why Italian leather still defines luxury craftsmanshipTargeted for · Creative Professional persona
✓H1 · Origins of Florentine leatherwork
✓H2 · Why hand-stitching still matters
✓H2 · Comparing modern luxury houses
✓H2 · Sustainability in heritage materials
✓H2 · The next generation of artisans
✓H2 · How AI is reshaping luxury discovery
✓H3 · Closing: craftsmanship as a brand promise

Agentic Workflows

Automated workflows that audit your site for AI visibility issues - from content quality to crawlability to structured data. Run the ones we've built, or create your own. Each workflow tells you what to fix, in priority order.

CONTENT QUALITY· 7 nodes
live
PendingRunningDone
Crawl site mapplaywright
1.2s
PendingRunningDone
Extract schema markuphtml-parser
0.4s
PendingRunningDone
Score content qualitygpt-5-mini
2.1s
PendingRunningDone
Detect entity coverageembeddings
0.9s
PendingRunningDone
Generate audit reportreport-gen
0.7s

Brand Memory

AI cites what it can verify. Upload your proof points, expert quotes, awards, and statistics, Refinea injects them into every piece of content you create so AI has your evidence, not someone else's.

Building Brand Memory3 / 7 steps
DoneRunningPending
Insights

Every day, Refinea tells you what to do next.

AI visibility changes daily: new content, competitor moves, model updates. Refinea monitors continuously and generates prioritized insights: opportunities to capture, threats to address, content gaps to fill. Each insight has a confidence level, severity, and a clear recommended action.

Refinea Actionable Insights

Opportunities, risks and gaps for Gucci's AI visibility

InsightCategoryMetricConfidenceSeverity
Louis Vuitton dominates 12 buyer-intent queries on ChatGPT
Competitive
84Mentions
Strong SignalHigh
Vogue articles cite Gucci 3× more than gucci.com itself
Visibility
368KMonthly Impressions
ConfirmedMedium
Missing FAQ schema on 8 product pages limits AI parsing
Content
8Pages affected
Early SignalHigh
Organic CTR dropping on "gucci handbags" SERP, AIO is taking clicks
Google Data
-22%CTR change
ConfirmedMedium
✓Gucci ranks #1 on Perplexity for sustainable luxury queries
Resolved
Pricing

Start free, upgrade when you're ready.

Every plan includes unlimited team members. You only pay for the capacity you need.

Lite

For solo operators and small teams getting started with GEO.

€129/month

Get Started
  • 40 monitored prompts
  • Monitoring every 2 days
  • 2 AI-optimized articles / month
  • 20 workflow credits
  • Email support
  • Unlimited team members

Pro

14 days free

For brands actively optimizing their AI visibility across all major engines.

€299/month

Start Free Trial
  • 110 monitored prompts
  • +AI Overviews
  • Monitoring every 2 days
  • 6 AI-optimized articles / month
  • 100 workflow credits
  • API + MCP access
  • Dedicated Slack support
  • Unlimited team members

Need more? Talk to us about custom plans.

Find out what your customers are asking AI - and take control of the answer.

Setup takes 10 minutes. You'll get buyer personas built from your real traffic, a complete AI visibility analysis across all major models, and your first actionable insights on where you're losing and what to do about it.

Start Free TrialTalk to Sales

14 days free on the Pro plan · No commitment · Cancel anytime